Wednesday, June 10, 2015

Philippine Fashion Week Holiday 2015: Front Row Seats Dos and Don'ts




Are you guys ready to see the latest collections by our talented fashion designers on PhFW runway? I list down some of my observations based on the events I’ve attended from local and international fashion events.

What are you wearing?

If you are tend to worry about what to wear to these types of events because certainly you don’t want to beat the models or designers.  No!  That is not a big concern; you can wear what you want as long as you follow the dress code policy imposed by the fashion show organizer.  You can be as pretty fashionable and enjoy taking photos on the red carpet before or after the show. 

Where are you sitting?

Front seats usually reserved for designers VIP like Ambassadors, Fashion Editors, Press/Media, Sponsors and celebrities. In New York, London and other major fashion events, fronts seats are for boutique and showroom owners and fashion buyers.  Second row are for slightly less important such as fashion bloggers, other fashion magazines and other not so famous celebrities. For the last season I observed some under casting and unfiltered front row assignment. 


I prepared some observations and the dos and don’ts being seated on the front row.  These are some of the important reminders to guide you when attending the fashion show. 

  • Make sure to have your printed e-Ticket and valid ID's
  • Everyone on the front seats has a job to do; making noise and chatting with your friends are not advisable. 
  • Don’t carry a big bag to avoid tripping over the people beside you 
  • Prepare your camera, ipad, ball pen, and notebook. 
  • If you are jotting down the review from the designers collections, make sure to have their fashion inspiration from their designer’s profile.
  • Advisable for the girls to wear a high heel, because the people see the shoes first. A pair of high heels gives you more attitudes.
  • Don’t overdo with the photos. Just take some few photos to those stunning collection and the unforgettable runway moments.
  • Stay cool, calm and don’t be overwhelmed if you see some famous celebrities.
  • Dress properly accordingly according to season!

Front row seats will suppose to be well planned and assigning the people to occupy based on their importance. There is a hierarchy and this will be for the benefit of the designers as they need more exposure and needs a review from the most important people in the fashion industry.

Checkout Philippine Fashion Week Holiday 2015 Schedules:




In the name of good fashion, people are tending to adopt the trend and make the best of it to be called “fashionista”.  

See you on the runway!

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