Thursday, October 8, 2020

Fashion Week Brooklyn Pivots by Kicking off SS2021 with Streamed Runway Show on Roku TV and Other Social Media Platforms

 BK Style Foundation 

Present 

FWBK Season 2020 – Virtual Show 

"Innovation x Minimalism" 

*Virtual Show – Roku TV/Youtube/IG/ Fashion Week Brooklyn  

October 11-18-2020 

https://www.fashionweekbrooklyn.com/schedule  


FOR IMMEDIATE RELEASE

Fashion Week Brooklyn Pivots by Kicking off SS2021 with Streamed Runway Show on Roku TV and Other Social Media Platforms

You will Never Guess what Fashion Week Brooklyn is doing to Pivot for Season 2020

We are all craving a bit of normalcy this season as COVID threatens to disrupt our most sacred activities like Halloween this fall. Fortunately, for FWBK, everything from couture to streetwear is still on deck with a selection of shows presented by the BK Style Foundation team at Fashion Week Brooklyn, ranging from young designers to emerging designers in a composition called “Innovation x Minimalism” - “Imagine the Future” 

For the first time in its 14 years, the fashion runway can be view on your favorite streaming platform, presenting designers’ collections via stream with no audience, through Roku TV as the main source for communication. With technology in design present in the fashion discourse, the weeklong exhibition kicks off with Sustainable Design “Sustainability is the Future”.  




The concept of pivoting is hardly new to the team at Fashion Week Brooklyn. The models and creatives have done it for years, turning small budgets into massive productions. Also, the fanfare about sustainability in the world of fashion was an idea that founder Rick Davy has championed years before Ana Wintour addressed it at the Milan shows this year when she urged consumers to be much more mindful about their shopping habits. 

Fashion Week Brooklyn has gained international recognition and popularity for its inclusivity and diversity casting, two philosophies that are hot this year especially with the Black Lives Matter movement afoot. The “Slayway” segment with Trans and LGBTQ models featured also pays homage to the gay rights movement in a special called The Wedding -- a segment slated for the pristine astro turf at socceroof top in Sunset Park Brooklyn. It’s almost as though the medium is in itself the message because just as clothes serve to reinvent us, so too does the circumstance which dictates the means by which the industry of fashion must operate. Namely, that lockdown has forced the industry to pivot not only towards a more sustainable style of curating raw materials and that it must do so on an international playing field. “Innovation x Minimalism” are the undercurrents that bring this message to life.

It’s a win-win for everyone including the 30+ national and international designers who will be showcasing their collections this season. It’s the highest number yet as designers like Made in NYC, Claire Fluery @clairefleurynyc, Mary Jager @maryjaeger_ny, Alec Musicc @alex_musicci, Thunderlily @thunderlilynyc, Linda Rondinelli MUN @munwearing John Guarnes @guarnesjohn take center stage in the virtual rollout.

Never one to pass up an opportunity to highlight greatness, FWBK includes a fleet of designers ranging from various countries including the Philippines curated by Bench Bello, Canada and the Island of Barbados curated by Junior Sealy and Ashley Lashley. 

The institution has always served to highlight the works of emerging designers, giving them a platform to cinch deals with buyers and to make headlines with a list fashion magazines. This time, viewers can buy directly from their dashboards, at the online Virtual Expo by BK Style X Brooklyn Beauty Fashion Labo Virtual Expo with partner COPE NYC. 

Press Contact
Kojenwa Moitt Zebra Public Relations kojenwa@zebra.nu 347-784-1980

A full schedule is available fashionweekbrooklyn.com